Diversification is peachy
Diversification is a wonderful thing. This is an ad from the Wall Street Journal about a week ago.
(there used to be a picture here which was of a white dog and a black dog, and in the middle a dalmatian type of dog)
I put off writing about this picture for a few reasons. The first reason was that I wanted to calm down a little and compose some coherent thoughts instead of just ranting as to how offensive I think this add is. I know that I will have to justify my reactions because not everyone sees it the same way that I do.
The first thing I thought of when I saw this add was ‘seriously????! Do people not see how this could be offensive?’ This sentiment was echoed by a couple other people who I showed this to (one mixed, and the other the mother of mixed children). Black dog + white dog = diverse dog (ie mutt). That someone is equating being diverse (aka – mixedness) with mutts. I assume that they took one dog and then photoshoped it.
The second thing I thought of is that they are implying that the world is a black and white place, and that diversity is strictly a combination of the two.
Why if the add is talking about diversifying a portfolio and they wanted to use dogs, why did they not round up a bunch of dogs from a bunch of different breeds? Why didn’t they have a cockapoo, and a puggle as well as some other breeds. Or have different sizes and colors. If the add was like that I would have no problem with it, because it would imply diversity, and showing the multitude of possibility, which in my mind is what it means to represent diversity.
I would love to talk to the person or people who put together this add, and ask them why they thought this was a good idea.